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Join host Paul Shapiro as he talks with some of the leading start-up entrepreneurs and titans of industry alike using their businesses to help solve the world’s most pressing problems.

Oct 15, 2020

This is a special episode, because the guest holds many interesting titles for our purposes: Toni Okamoto is the founder of Plant Based on a Budget, a successful author, the creator and former co-host of this podcast, and...she happens also to be my wife. And Toni has a new book coming out! This is her third...


Oct 1, 2020

When this podcast was first launched in 2018, the very first guest was Whole Foods Market CEO and co-founder John Mackey. In that episode, we talked about his book Conscious Capitalism. Well, John has a new book out now, Conscious Leadership, and to commemorate our 50th episode, he rejoins the podcast for a second...


Sep 15, 2020

Think about how many plants there are: hundreds of thousands of different species. Yet when you look at plant-based meats, nearly all are made of one or more of just three of those plant species: soy, wheat, and pea. And there’s good reason for it: those plants are relatively cheap and plentiful, they taste good, and...


Sep 1, 2020

Think about how much metal you use in your life. Your phone. Your canned drinks. Your car.

Well, for every ounce of metal in our lives, there are several ounces of often-toxic sludge left behind from the extraction process at the mine. In other words, in a car there might be a ton of aluminum, and to get that...


Aug 15, 2020

Normally on Business for Good, we focus on companies using innovative commerce to solve serious social problems. In this episode though, we’re focusing on a less traditional type of business: the life of a solo-preneuer. That’s to say, the life of a business person who isn’t trying to build a team and grow into a...